Latcham Direct brings investment beyond 1 Million

Latcham Direct has started the new year with installation of an iGen 4 Diamond, DC 8080, Nuvera 314 and 144 and expanded XMPie set up, having invested more than £1 million with Xerox.

“The equipment was delivered at the end of 2013 and will enable us to extend our cross media capabilities at a time when interest is growing in integrated campaigns” says managing director Mike Hughes

“It is an upgrade from what we had and an expansion to make sure that we have everything invested for the future. We will be producing higher quality digital print and we will be able to work with integrated campaigns across print,email and digital. We have been a pioneer in this area, but the technology is moving on and we can now provide this from one platform now.”

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