0117 311 8200

DIGITAL MARKETING SOLUTIONS

Latcham Direct delivers fully integrated cross media campaigns using leading edge marketing technology and we were delighted to be awarded the Xerox Premier Partner 2013 – ‘Best of the Best Global Award Winner for Cross Media’.

We utilise the most sophisticated document, email and web design software – XMPie Cross Media Suite and this platform enables us to deliver and integrate multi stage, multi-channel campaigns, providing personalised messaging across digital print, web pages, emails, SMS and social media communications.

XMPie uses a shared database structure which is maintained through a campaign and is updated with response information to provide advance analytics. It integrates the power of Adobe Creative Suite with variable data to allow designers the maximum creativity and marketing power of one-to-one personalisation.

Digital Marketing Solutions

The benefits of XMPie include:

  • Harnessing the full creative power of InDesign, adding variable data for a full, highly-creative personalised solution
  • Creating one-to-one marketing campaigns that span print, email, web and mobile platforms
  • Adding personalised, design-rich, data-driven graphs and charts
  • Embedding text within images, personalised for each recipient
  • Speedy response to market, helping clients get their message through quickly and efficiently, irrespective of the channel
  • Repurposing current print documents to include personalisation, adding value and increasing response rates
  • Offering one-to-one, integrated cross media campaigns
  • Integrating the familiarity of Adobe Creative Suite with other development tools to enrich the user experience.

Our range of digital marketing services’ includes:

  • Cross media data management
  • Mobile apps
  • SMS
  • Email
  • Personalised Landing Pages
  • Integrated online response handling
  • E-billing
  • Real time response analytics

For more information about how the Zerox XMPie solution can support your multi-channel personalised communications click here.  You can also find some more information by clicking here.

Speak to a member of our sales team to find out more.  Call 0117 3118200 or email marketing@latchamdirect.co.uk.

Latcham Solutions Overview
List of Marketing Communications services Latcham offers
List of Latcham Secure Document Fulfilment Services
List of Digital Services that Latcham offers

Our Clients